Your coach
Coached by a specialist
ProFlow Physiques is Joey Farrell. He coaches every client personally, at every level, from first-timers to advanced lifters, towards their best physique.

The story
Great coaching is the difference between a plan and a transformation
ProFlow Physiques is the home of professional flow: premium online coaching that builds a physique properly. Anyone can hand you a workout, but a real transformation comes from a plan that adapts to you week after week, and a coach who holds you to it.
Joey coaches at the very top of the sport and has guided clients from their very first training block through to elite-level results. Because he takes on every client himself, that same eye for detail goes into every plan, whatever your starting point.
- 500
- Clients Coached
- 20
- Countries Reached
- 10
- Years Coaching

Trusted at every level
Joey works with advanced lifters and complete beginners alike, and welcomes first-timers with the very same care.
Joey earning his IFBB pro card on stage. Every ProFlow plan is written by the coach in this photo.
Meet your coach
A coach who has been where you are going
Joey coaches every ProFlow client himself. One coach, start to finish, so nothing about your plan is lost in a handover.

Joey Farrell
Founder and Head Coach
Joey is an IFBB Pro and a lifelong lifter who founded ProFlow Physiques to coach people the way he wishes he had been coached: properly, and personally. He works with every level, from first-timers to advanced athletes chasing their best-ever condition, helping them train with intent, sharpen their technique and build a physique that holds up. Every plan is his own, and it adapts as you progress.
Specialises in
Fat loss, lean muscle, body recomposition, strength and size, contest prep
Train with a specialist
Find the plan that fits your goal, or ask Joey where to start.